Simple Analytics

Simple Analytics Overview

Simple Analytics is a privacy-first alternative to Google Analytics designed to provide website owners with clear and actionable insights while respecting user privacy. It enables businesses and individuals to easily track how many visitors come to their site, their origins, and their behaviors without using cookies or invasive tracking methods. This tool is particularly beneficial for businesses that prioritize compliance with privacy regulations and want to foster trust with their audience.

Simple Analytics Key Features

• Privacy Protection: Complies with GDPR, PECR, CCPA, and other privacy laws by design. Personal data of visitors is never stored, ensuring a hassle-free experience without cookie banners.
• User-Friendly Dashboard: Offers a simple and intuitive interface that presents key insights in a visually appealing manner, eliminating the need for complex navigation.
• AI-Driven Insights: Engage with your analytics through an AI conversation, making it easier to access tailored insights about your website’s performance without sifting through multiple reports.
• Event Tracking: Automatically collects data on significant website interactions, such as downloads and email clicks, allowing users to analyze conversion funnels effectively.
• Mobile Accessibility: Keep track of your analytics on the go with mobile optimizations, enabling you to monitor your data from your iPhone and set up home screen widgets.
• Reporting Automation: Save time by scheduling automated email reports to keep your team updated on website performance, ensuring everyone remains informed.
• No Personal Data Storage: Entirely avoids the storage of personal data, relying solely on unique visitor metrics that protect user privacy, thus not requiring any consent for data collection.
• Trusted by Leading Companies: The tool is utilized by over 600 paying customers, including notable organizations like the Bank of England, Michelin, and the Government of the United Kingdom, highlighting its reliability and effectiveness in delivering privacy-respecting analytics solutions.